Labelling For Bottles

There are several things you need to consider when purchasing your labels so they can look as professional as they are eye catching - such as getting them to fit onto your bottles perfectly, stay put through long periods and temperatures whilst looking as perfect as the day they were stuck.


Getting the perfect label starts with having the correct size - you may think there is just a standard size bottle, but there are subtle differences between bottles that can cause your problems with your labelling. It would be ideal to send your label manufacturer the bottle you will be labelling, if this is not possible follow the following guides to help you avoid the common issues:


Bottle Taper


If your bottle has a taper, then if this is not taken is not consideration when sizing you labels can cause a unsightly wrinkling around the edge of your label.


If your bottle get narrower at the top or bottom, that’s a taper. Its obvious on wine and beer bottles, like the image to the right, but can be hard to spot on other types of containers, so a solution to this is to place your bottle against a straight edge and you will be able to see where it is flush and if there is any taper.


Once you have done this, discuss with your labelling manufacturer.


Corner Radius

Rounded corner can have a positive impact on the overall appearance and finish of your label design, but can also assist with easy application and smoothing.

Shown below are some of options available for your labels corner radius - if there is something else you do have in mind please contact us and we will try our best too accommodate.






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Clients we have worked with:

You label manufacturer should be happy to recommend a corner radius that would suit your application.


No Standard Sizes

This is something your label provider hears quite regularly, its a 500ml bottle just use the standard label for that bottle."


The issue? There is no standard, with the differing contours and tapers that exist on containers, a custom label solution is needed to fit exact bottle.


If you can, at this stage it is best to send your bottle to your label manufacturer, but if you need to do it yourself continue reading!


How to measure your container

When it is time to measure your bottle, our best advice is to use a flexible tool, such as measuring tape or a paper ruler.


If you need a paper ruler, please download here.


Combined with the taper detecting techniques above, measuring will give you an accurate label size.


Why It all Matters

Getting the label size right and then applying the labels will be as smooth as possible, they will stay on the bottle and will have no unsightly crinkling or peeling at the edges.


If you are having any problems with your labels or need help starting out get in contact with us, and we will get you on the right track.




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